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Businesses often use printed marketing material as the first exposure to a potential new customer. Whether handed out at a trade show, during a cold call or mailed, this tool must excite and engage the reader with a dynamic presentation as well as precise information. The job of this tool is to establish or reinforce the business brand as professional, trusted, contemporary and valuable. It should leave a positive, memorable impression and elicit a desire to learn more.

Collateral

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